Green Corporate Network

Quite often, when we talk about “Green Corporate Missions” and sustainable business, our vision never goes beyond the works of Big Corporates like Walmart and GE. However, there are thousands of corporates “Down-Under” who are changing the face of the world with their innovative missions and effective implementation. SELCO is one of them. Here is their “Green Corporate Mission” :

Our mission is to empower the lives of underserved populations throughout the world by selling, servicing and financing products that sustainably improve their quality of life.

SELCO designs and sells photovoltaic (PV) solar-home-systems (SHS), principally for lighting, but also suitable for radios, cassette players and fans. It marries these innovative ideas with poverty alleviation principles to create a very innovative and environmentally sustainable business strategy. Here is their customer:

SELCO received the ”Ashden award for Global Sustainability” for its path breaking work.

Let “Treehuggers” of the world not forget grassroot ideas that create a difference among the poor when they talk about “Green Fashion”.

TESCO is UK’s biggie with 250,000 employees and 1779 retail stores. Obviously, it’s carbon footprint is huge. It has realized the worth of “Going Green” and proclaim their “Green Corporate Mission” in no uncertain terms:

We work with our customers, staff and suppliers to make sustainable choices and reduce our impact on the environment.

Our priorities:

Reducing energy consumption and greenhouse gas emissions

Reducing, reusing and recycling waste

Making our products more sustainable

Via Tesco’s Website

They have come out with their Annual sustainability report. You can download it here

“A mission to build a sustainable world community together”

Talking “Green” without regard to the community that is part of the eco-system shows the immaturity of the new “Green” companies. “Green Beans Coffeee” is different. It wears it’s community credentials on its sleeve and weaves it in its corporate mission. We nominate them today for their innovative statement.

At Green Beans Coffee Worldcafè, we:

Believe that community is cultivated over a cup of extraordinary coffee or tea, as it has been for generations all over the world. Our stores are a place where community happens.

Honor the brave men and women whose courage and sacrifice for liberty can never be measured, only remembered and revered. We strive to provide a refuge of peace and tranquility in some of the world’s most dangerous places, and donate a percentage of our sales to organizations that aid troops, their families and their communities.

Celebrate diversity in our products, our causes and our people because variety is the spice of life.

Search the globe in our quest to offer the highest quality coffees and teas, seeking out organic options whenever possible.

Support sustainable solutions, recycling, re-inventing and reusing resources in our operating practices and store design.

Commit our collective brainpower, expansive optimism, outstanding good humor, zealous sense of adventure and passionate devotion to superior coffee to the good of our community and our customers.
We invite you to join us in our mission to build a sustainable world community together.

Via their website

“Our unique role is to give customers the information they need to make more sustainable choices, and extend these from a minority to the mainstream by making green options more affordable – just as we have made other products more affordable. This is not altruism. By satisfying this growing demand, we will be rewarded with more custom and more loyalty. Tesco will grow stronger as a result."- TESCO CEO, Sir Terry Leahy

Via Tesco’s website

Update,, Vote for their Green Vision:

While going through the interview of Eric Henry, President , TSDesigns at the ever popular GRIST, what stuck me most was how his organization re-invented himself as a “Green Venture” and adopted a “Green Corporate Mission” to not only become environment-friendly but also earn a lot’s of money by filling a niche market.

Members of “Green Corporate Network” can learn from their vision below .

Vision & Values

Our vision is to transform the world we live in, both in small and large measures alike. Creating economic, ecological, and social prosperity while ensuring that future generations have the same opportunity. 

We envision a world where no harmful chemicals are produced, worn, or discarded. 

“Our mission is to build a sustainable company that simultaneously looks after
the People, the Planet, and Profits.”

Our values guide everything we do:

Serve our customers with the highest quality service

Deliver value in all products

Provide a high quality of life for all employees

Protect and restore our environment

Maintain a reasonable profit

Creating enterpreneurs through businesses that seek a “Green Corporate Mission” is the avowed Goal of GreenCorporate.com . We have identified a worthy partner in the cause, EARTHY GOODS & Services Pvt. Ltd., a business that not only finances individuals and small businesses in remotes part of the world, but also trains them in a range of services including operational planning, supply chain management, financing, legal compliance, appropriate technology, consumer understanding, branding, retailing and sales promotion.

Here is their Green Corporate Mission:

“Earthy Goods aims to create an organized market platform for
environmentally responsible small producers who operate in remote parts of
rural India. These producers make products with immense integrity, use the
choicest organic natural ingredients and create employment opportunities in
the local economy. Earthy Goods complements their commitment to economic and
environmental well being by improving their marketability and muscle to
negotiate with markets. This would trigger a nationwide consciousness of
consumers to consume products that treat them and their environment well.”

Visit them at www.earthygoods.co.in

Last week EPA recognized PepsiCo for committing to purchase 100% Green Power . Here’s what EPA Chairman had to say

“America is shifting to a “green culture,” with more and more businesses understanding that environmental responsibility is everyone’s responsibility,” . By switching to alternative, renewable power sources, PepsiCo is proving that going green can be the choice of every generation.” EPA Administrator Stephen L. Johnson.

EPA’s Green Power Partnership works with more than 700 organizations to push Green Energy for Corporate Operations. So, if you are a “Green Corporate” , why not collaborate with EPA to add yourself to the Roll of Honor read “ROLL OF POWER”. GREEN POWER PARTNERSHIP WEBSITE

Hesr is a list of TOP 25 !

1. PepsiCo
2. Wells Fargo & Co.
3. Whole Foods Market
4. U.S. Air Force
5. Johnson & Johnson
6. U.S. Environmental Protection Agency
7. Los Angeles County Sanitation Districts
8. Starbucks
9. DuPont Co.
10. U.S. Department of Energy
11. Vail Resorts Inc.
12. HSBC North America
13. Cisco Systems Inc.
14. Staples
15. New York University
16. The World Bank Group
17. University of Pennsylvania
18. IBM Corp.
19. U.S. Department of Veteran Affairs
20. NatureWorks LLC
21. Sprint Nextel
22. Safeway Inc.
23. Pennsylvania State University
24. Kohl’s Department Stores
25. Nike Inc.