Today, I came across a very interesting Green Mission, where the organization, “Green Building Media” has set to trademark a concept , a la “eco-magination” of GE.
“Defining Green™.” In this process of Defining Green, Green Builder Media will set parameters around the concept of green building, helping to dispel the many myths and vast amount of confusion that exist in the marketplace today.
Check their Press Release to understand the concept further.
What is your organization’s Corporate Mission? .
Green ideas are going out fast. ”Green Corporate Network” is going to be a central repository of all ”Green Missions”. So, join us today and define your own Organization’s mission!
A survey conducted by Hill & Knowlton, Inc. , www.hillandknowlton.com among Global Technology Leaders have thrown out interesting results. While most of them follow Global Energy Issues (82%) almost 65% did not have a Energy Strategy .
Again, the key here is not the awareness, but a defined “mentor” or “precedent” or “platform” to fall back upon so that businesses can easily incorporate a “Green Mission” and a defined energy strategy in their work. “Green Corporate Network” intends to fufill that void by creating a peer network where organizations can learn from each other.
If your organization has a “Green Corporate Mission” , do tell us about it and we will spread your good work across the Globe!
Link to survey
“Penn, Schoen & Berland Associates conducted a survey of 420 senior business decision-makers involved in IT purchases from 19 March - 20 April 2007. The interviews were conducted in the United States, UK, Canada and China. All respondents worked in companies with revenues of US$100 million and over (or local country equivalent outside of the US), with half of the companies defined as Fortune 1000 (or equivalent outside of the US). The survey was conducted by using telephone, online and face-to-face interviews. “
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